Let's draw a circle. Enso circle.
For us, the Enso circle is a symbol of the circular economy.
Everything we make, we try to put back into the system. This means that we let the worn clothes be recycled back into textile fibers so that new clothes can be made from them.
Buy quality clothes that will last you a long time
Build a capsule wardrobe from basic pieces that can be combined well.
When your clothes are out of use, try selling them, swapping them, or giving them for recycling.
Our founder Zuzana (Lily in Hebrew) lived and studied in Japan, where she met Yuri (Lily in Japanese). And so when the graphic artist was to draw the enso symbol on the first design of the JUSTLOVE kraft box, Zuzana picked up the phone and called Yuri. Yuri then picked up the calligraphy brush and drew a circle. Enso circle. This circle was certainly not perfect in its proportions. But he was perfect in how he was able to breathe life into JUSTL's idea of circularity.